In countries where cannabis has been decriminalized, like the U.S., Canada, the Netherlands, Israel, and Austria, thousands of dispensaries have opened. The medicinal cannabis industry is flourishing, and competition to offer the best services is high. Follow these tips and transform your cannabis dispensary to be the best in the business.
1. Showcase a health and wellness brand identity
Medicinal cannabis is a wellness aid, used to enhance the things that are most important in patients’ lives. Brand your dispensary as a wellness center, pay extra attention to your patient’s comfort level, offer weekly health seminars, such as yoga or acupuncture, and they will spend more time and money with you.
2. Location: Clean, large, open, and efficientd
Get cannabis out of the shadows and into the light. Selecting a visible and transparent location is key. Become an active member of the local community and make efforts to integrate into the patient population, and make your presence and value…