Legalising pot in Canada: Justin Trudeau and the cannabis factory


AT A former Hershey’s chocolate factory just outside Ottawa a company called Tweed now produces a rather different confection: marijuana for Canada’s tightly regulated medical market. Under the gaze of surveillance cameras, scientists in lab coats concoct new cannabis-based blends in near-sterile conditions. A repurposed candy mixer does the blending. Only in the growing rooms does the spirit of Cheech and Chong, a stoned comedy duo, seem to preside: the plants have names like Black Widow, Deep Purple, Chem Dawg and Bubba Kush.

The market, though growing fast, is still tiny: just 30,000 registered patients buy their supplies from licensed firms like Tweed (short for therapeutic weed). Its parent company had sales of C$4.2m ($3.1m) in the six months that ended on September 30th. But the promise by Justin Trudeau, Canada’s new prime minister, to legalise marijuana could widen the customer base to well beyond the 3m Canadians thought to consume it now. The government’s first “speech from the throne” on December 4th named legalisation as one of its priorities.

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